Are You an Internet Addict? 3 Sales Behaviors You Need to Quit Now

addicts of the internet

Image Source:

The internet is one of the most amazing inventions of modern times. With just a few clicks, we have access to an unparalleled set of data and information. From targeting a sales prospect to doing market research, the internet is an invaluable tool to get us from where we are to where we want to be.

Think about it; using technology, you can even teach yourself a new skill set that allows you to better sell your product or service. If you’re pitching yourself to an engineering firm or a widgit maker, just research their business model online to go in fully prepared.

Crossing the line, however, between internet use and internet abuse is an easy thing to do. It’s become easier and easier to hide behind our computer screens instead of communicating with the people around us.

facts on the internet

Image Source:

If you’re among the many sales people who rely heavily on technology to get the job done, these are three behaviors you need to quit right now in order to be successful:

You send an email instead of making a phone call.
That’s right; even if a client is scary, you have to pick up the phone and speak to them. Relationships cannot be built through a screen, even if it’s a moving Skype picture of your face. Your prospects need to hear your voice and tone. In some cases, your body language is equally important.

Likewise, there is no tone in email. It is very easy for a sales prospect to read into what you are saying. The only way to get around this obstacle is to have an actual interactive conversation where you communicate what something does, or doesn’t, mean. It will save you frustration in the long run if you just make the call, even if you sum it up in an email after the conversation has ended.

internet use

Image Source:

You stay in the office all day making use of the internet.
While researching your plan of sales action is great, sitting behind a computer is never the best course of action for a sales professional. Even if you solely perform phone sales, you should be standing up or turning away from your screen.

The simple fact here is that you need to spend time doing, not researching. Look up a few key facts about someone, then formulate an in-person plan to get out of the office. Should you knock on their door? Go to an event they will probably be attending? Call to get an appointment? Just do — don’t hide.

You do not make correct use of the internet in the field.
Have you seen the new tablets? The retina display on the iPad makes you feel like you’re actually in the video it’s displaying. They are hand held, many run off of cell signals and make it super easy to show sales prospects what your company can do for them.

Depending on what you sell, making use of these sweet technological developments in the field can blow up your sales. Use an interactive application to wow the client. Do not just lamely show them stuff for hours. Instead, go into the meeting prepared with ideas that will hone in on what the prospect wants.

Need more sales training? Hire Noah today.


Sales Blog